On November 15, 2012, Founder and Chief Creative Director of Studio Holladay, Santa Cruzian, Ted Holladay came onto Artist on Art to talk about his work that spans over two decades.

Ted designs user interfaces for mobile products, websites, interactive media, and multi-channel touchpoints. He successfully develops these projects with creative teams by leading with a cross-disciplinary strategy toward a shared vision.

At the last TechRaising, Studio Holladay – Creative Collective  created an instant magazine chronicling the 3rd Annual Techraising weekend and looking at techies that have built things and been successful in Santa Cruz. You can buy Instant Magazine in digital form through MagCloud and in print at Bookshop Santa Cruz and the Cameron Marks Boutique on the Westside by Kelly’s French Baker.

This is the signature from Ted’s emails that sums up his artistic philosophy really well:

WE ARE CREATIVE. SOMETIMES WE’RE LINEAR THINKERS, FORGING A DIRECT
PATH BETWEEN POINT A AND B. OTHER TIMES WE’RE BROKEN FIELD RUNNERS, TAKING
THE AUDIENCE ON THE SCENIC UNIQUELY MEMORABLE ROUTE. EITHER WAY, WE DELIVER
THE DESTINATION, DISTILLING EVEN THE MOST COMPLEX MARKETING MESSAGES INTO
ELEGANT OUTCOMES. OR PUT ANOTHER WAY: LEFT BRAIN. RIGHT BRAIN.
WE MAINTAIN RESIDENCE IN BOTH NEIGHBORHOODS.